The Journal
Stories and tips for the mindful consumer.
Start Low, Go Slow: What I Tell Every First-Timer (and Plenty of Regulars)
Norman Yousif, CEO of Off The Charts, shares his advice on starting low, pacing yourself, asking questions, and keeping notes on your cannabis experience.
The Art of Mindful Consumption
Turn your session into a ritual. Discover how intention and tracking can lead to a more balanced relationship with cannabis.
Combustion vs. Vaporization: A Guide
Thinking of switching to vaping? Hereís why your lungs (and your wallet) might thank you.
The Indica vs. Sativa Myth
Why the terms 'Indica' and 'Sativa' might not mean what you think they mean, and how to actually find the right flower.
Terpenes 101: The Nose Knows
Forget simple THC percentages. Terpenes are the true architects of your cannabis experience. Learn what they are and how to track them.
Mastering the T-Break: Reset Your System
A tolerance break can bring the magic back. Here is a scientific guide to resetting your endocannabinoid system without losing your mind.